Football vs FútbolAdriana Lima, the World Cup and Kia convince teenage footballers, NASCAR watching bar patrons and man-cave jocks to become fútbol fans –“For one month, let’s all be fútbol fans.”
Break GlassAn integrated campaign & traveling installation w/a full size Nissan Armada in a custom-built shipping container. An Adventure Survival Kit offered urban living and driving tips. In Times Square, Hollywood, South Beach and more.
HotnessIn this street scene the Nissan Maxima is so hot, it melts everything around it. Including parking meters, bicycles, signs and light posts.
Electric MoyoA customized Nissan Altima goes on tour as a mobile broadcasting studio with a Spoken Word artist, DJ and entourage of musicians and street artists to spread the message of Freedom, Access and Respect. They even "pirate" a movie theater, in a Theater Jam!
The EyeWriterA fully collaborative, open-source, DIY tool that enables people with ALS, a.k.a. Lou Gehrig's disease, or anyone fully paralyzed, to express and create using only their eyes. Voted one of the Top 50 Inventions in 2010 by TIME Magazine. The documentary of this story won the Audience Award at Slamdance 2012.
RedactedA digital security firm whose clients cannot be touted. Teaser campaign, Brand film and Website launch –from concept to completion– in under four weeks!
Marlboro FreshFor the Argentine market, created and produced in Buenos Aires, the campaign relaunched the Marlboro Fresh website, and curated Experiential events throughout the country.
Natural ForcesPerrier bottles and packaging were used as raw material to create sculptures that were installed in the hottest restaurants and bars in Barcelona.
The Letter APublic Art project in Barcelona. 3-D Graffiti. Mixed media, site-specific street installations / interventions.